29th February
2012
There is plenty of anecdotal evidence and scientific brain
research showing that human emotions and the unconscious plays a
major role in consumer selection of products and services.
As our multi cultural society matures; it becomes evident that
those companies and individual who want to advantage themselves
in sales and marketing must understand the perception and mind
of other cultural groups. That will require a better
understanding of your conscious and unconscious mind - how
memory, ...Read the rest of this entry »
Marketing
29th February
2012
Education
28th February
2012
Public Relations is an important marketing tool, and should be
considered carefully. It is a way of connecting with your
customers, suppliers and distributors. The objectives of
Marketing PR are to build awareness, raise your profile and
build credibility, and encourage your staff. Here are five
Marketing PR methods that you can use to promote your company.
News
It will be your responsibility to develop a concept for a story
about your business, to research it fully and to write a press
release ...Read the rest of this entry »
Marketing
27th February
2012
When I was back in college, over a decade ago, I decided that
when I was done I would run off to Alaska and work in the
fishing industry. The lure of hard menial labor and the
outdoorsman's life seemed so tantalizing to me after having
toiled away in academia, not just for the past four years, but
for most of my life.
I learned as much as I could about the fishing industry: working
on boats, at the docks and in canneries. I learned that one of
the popular techniques used by commercial fishing ...Read the rest of this entry »
Marketing
27th February
2012
Self Improvement
26th February
2012
Internet
26th February
2012
If you have a great product or service that people want you are
well on your way to being successful. However, in order to lock
in and grow your success you need to maximize the attention your
products and services get.
As a small business owner you probably don't have millions of
dollars to spend on advertising campaigns to drill your
company's name into your prospects minds. That's okay. Many
small business owners find their success by effectively
developing and using their marketing ...Read the rest of this entry »
Marketing
25th February
2012
Whether you're a new start-up or an established small business,
effective marketing plays a key role in your success. In order
to extend your reach and access to as many potential customers
as possible, it's important to implement as many marketing tools
as you can. While you might be doing quite well through writing
articles or through public speaking, you can actually do much
better by adding a few more techniques to your toolkit. Not only
will it be a great learning experience, it will also ...Read the rest of this entry »
Marketing
25th February
2012
Marketing
24th February
2012
A couple of years ago, a mailing list to which I subscribe had a
question from a participant who owned a real estate franchise.
She wanted some advice about how to both attract and retain a
top notch sales force.
Well, for me, the answer was very simple. Just apply the golden
rule of networking: treat other people the way you would want to
be treated and watch them beat a path to your door, AND stay
there, too! Treat them as if they're invisible, take them for
granted, ignore the PERSON behind ...Read the rest of this entry »
Marketing
24th February
2012
Education
23rd February
2012
In order to achieve what you've never achieved before, you must
be willing to do what you've never done before.
While this concept may not be a secret to you, the overwhelming
percentage of people who actually apply this principle is
staggeringly low. In fact, less than one percent of the
population actually work according to this unspoken rule.
Is it any coincidence then, that a corresponding one percent of
the American population control more than 80% of the wealth (and
pay more than 60% of ...Read the rest of this entry »
Business
23rd February
2012
Education
22nd February
2012
A seasoned networker knows the real meaning of networking --
being organized, efficient, effective, and, of course, work the
event to its fullest. Attending networking groups after so many
years can tire and drain anyone's excitement. Especially since
these situations are not social events. It is easy to have one
foot in the event and the other some place else. A major
challenge for all networkers is to be there with both feet.
What propels someone to advance networker? Is it the number ...Read the rest of this entry »
Business
22nd February
2012
Self Improvement
21st February
2012
Education
21st February
2012
Remember how you felt the first day you opened your small
business? It's a time of excitement and joy for most of us.
We're ready to go and conquer the world!
However, once the honeymoon is over and reality sets in, we find
that there are challenges as well as successes in the world of
business. Some days we get overwhelmed with the challenges.
After a string of those days, we begin to lose our motivation.
It's challenging even when you are an employee to stay motivated
in a job. However, ...Read the rest of this entry »
Business
20th February
2012
h1 class="recipes">10 Sure Ways to Fight Discouragement
Sometimes your actions do not yield the results you want and
discouragement kicks in. Getting out of it is about shifting
your state of mind and not staying stuck in it. Here are 10 sure
ways of eliminating discouragement quickly:
TIP #1: Don't resist being
discouraged.
Don't resist being discouraged. On the contrary, feel it, be
self-honest and acknowledge that you are. Spend 5 minutes
writing down all the reasons why you are ...Read the rest of this entry »
Business
20th February
2012
Self Improvement
19th February
2012
Marketing
19th February
2012
Publishing Guidelines: You have permission to publish this
article electronically or in print, free of charge, as long as
the resource box is included with a live link to my site. A
courtesy copy of your publication would be appreciated.
***********************************************************
Title: CAN YOU CONTROL IT? Author: Dave Turo-Shields, ACSW, LCSW
Email: mailto:editor@overcoming-depression.com copyright: by
Dave Turo-Shields, ACSW, LCSW Web ...Read the rest of this entry »
Self Improvement
18th February
2012
Education
18th February
2012
Publishing Guidelines: You have permission to publish this
article electronically or in print, free of charge, as long as
the resource box is included. A courtesy copy of your
publication would be appreciated.
***********************************************************
Title: DEPRESSION BECOMES YOU Author: Dave Turo-Shields, ACSW,
LCSW E-mail: mailto:editor@overcoming-depression.com Copyright:
by Dave Turo-Shields, ACSW, LCSW Web Address:
http://www.Overcoming-Depression.com Word Count: 673 ...Read the rest of this entry »
Self Improvement
17th February
2012
The Lessons of Gift-Giving for Doing Your Market Research
How is gift-giving like doing market research? This isn't a
riddle! With the gift-giving season rapidly approaching, let's
look at the lessons we can apply from giving the perfect gift to
testing a new business idea or researching a niche.
Let's say you're considering taking the leap from salary to
solo, ready to test a business idea you've been nurturing for
awhile. You've been advised repeatedly to do due diligence and
subject your ...Read the rest of this entry »
Marketing
17th February
2012
Business
16th February
2012
The 7 Traits of an Exceptional & Successful Entrepreneur
By Robert Moment © 2004
How often have you either referred to or considered the
expression, 'Success is a journey and not a Destination?'
Probably many times, yet often being in a hurry to get there, we
forget that success is not an end unto itself, but is instead an
ongoing process.
Though some people seem to have the Midas touch and easily turn
everything to gold, most of us have to give our endeavors lots
of time, effort and the ...Read the rest of this entry »
Business
15th February
2012
Top Ten Tips When Business is Slow Judy Cullins ©2004 All Rights
Reserved.
How's your business going to keep growing with the holidays just
around the corner? What can you do when most people don't want
to spend money now?
If you are concerned the cash flow won't flow and you won't have
enough income for the next months, check out these ten tips:
1. Create written copy to email your subscribers and other email
lists.
Just for your faithful customers, send a free how-to report, a
thoughtful ...Read the rest of this entry »
Business
15th February
2012
Marketing
14th February
2012
One key to a successful and fulfilling life is balancing your
masculine and feminine energies. If you take a look at your
typical day, you'll probably notice there are times when you're
very action oriented. At other times, you'll notice you're not
really doing much of anything, but
instead, you're simply being.
These two activities - doing and being - are the physical
expression of the masculine and feminine energies. These terms
have nothing to do with gender, and everyone, whether ...Read the rest of this entry »
Self Improvement
14th February
2012
Education
13th February
2012
Can you establish good business credit if you have bad personal
credit? The answer is yes...but with a few caveats.
Business credit reports and personal credit reports are
generally completely separate databases for legal reasons.
However, there are some exceptions in terms of how independent
that information may be:
-- If you are operating as a sole proprietor or Limited
Liability Company, it is difficult to separate your personal and
business credit. A corporation is a much better structure ...Read the rest of this entry »
Business
13th February
2012
Education
12th February
2012
Business
12th February
2012
I'll be the first to admit that I went a little nuts when I
moved I moved recently in terms of going all-out to participate
in a variety of professional associations. I had some experience
with most of the groups that I visited in other places I had
lived, or had clients who had positive experiences with certain
groups. I was so eager to become involved again in professional
associations that instead of really paying attention to a group
as it exists locally, I made decisions to join groups ...Read the rest of this entry »
Business
11th February
2012
Do you spend every waking minute at work? Do you find it
difficult to take time out for you? Are you constantly working
in a mess?
The Small Business Owner
These people tend to be involved in every aspect of their
business from being the bookkeeper, marketer, human resources
manager, mediator, customer liaison officer and cleaner.
The smaller the business the harder it is for the owner to
delegate these functions because they dislike spending any money
and, in fairness, the dollars can be much ...Read the rest of this entry »
Business
11th February
2012
Education
10th February
2012
Business
10th February
2012
Only 7% of what we say is verbal! The other 93% is nonverbal!
How do you think Dr. Phil got his start? Reading the nonverbal
communication of prospective jurors as a jury consultant. And
that's why he's not afraid to call someone on a lie on his
program! He's reading their body language--their nonverbal
communication! And Dr. Phil knows he's right because your body
language says so much more than you ever will!
Verbal, written or even sign language talks to "content." You're
just listening to ...Read the rest of this entry »
Business
9th February
2012
Today's customers are demanding, and their expectations are
furiously escalating. Everyone wants value, and they want it
now! They want convenience, and they want their needs and
requirements met. You don't have to look very far to hear what
customers are saying 'I want my Dell Computer with Windows XP
and a Zip Drive, and I want lifetime customer service with it,'
or 'I want my Honda with navy leather seats, and I want to be
treated like royalty when I come in for my 30,000 mile ...Read the rest of this entry »
Marketing
8th February
2012
In my work with hundreds of coaches, consultants, and small
business owners, I have found that there are specific actions
that have created their success. Here are seven success elements
that they use effectively to earn $100,000 plus a year. By
focusing on these important elements, you too can grow your
business to reach this goal.
Six-Figure Professionals Focus and Target their Efforts
Professionals who narrow their market earn more and have less
stress. They operate in a market that can ...Read the rest of this entry »
Marketing
8th February
2012
Self Improvement
7th February
2012
Education
7th February
2012
A new idea is merely the combination of two or more old ideas.
The creation of a new idea is the critical first step in
establishing any business.
People who dream of setting up their own business but don't
succeed, generally fall into one of three categories:
(1)too few ideas (2)too many ideas or (3)waiting for the
'perfect idea'.
Any of these three states of mind may hinder the budding
entrepreneur.
'Would be entrepreneurs' with too few ideas.
These individuals typically say 'if only I ...Read the rest of this entry »
Business
6th February
2012
Self Improvement
6th February
2012
Buying a business in today's economic climate requires that you,
the buyer, be on the ball, with regard to business basics. This
economic climate, as far as businesses are concerned, is a
sellers market.
With the corporate downsizing, economic downturn and other
factors, there are a lot of very knowledgeable buyers out there
looking for one of the very few good business to buy. This means
that you, as a buyer have a lot of competition. Consequently,
you need to be well prepared. Professional ...Read the rest of this entry »
Business
5th February
2012
Self Improvement
5th February
2012
"Success isn't a result of spontaneous combustion. You must set
yourself on fire." ~Arnold H. Glasow
This really is a great quote. Not only is it interesting but
also inspiring.
One of the truths that I find most frustrating as a teacher and
a coach is that many people believe that success, in whatever
field of endeavor they are currently striving, is rather like
winning the lottery. In fact, it certainly seems from the
evidence that they in fact believe that success is even more
random because ...Read the rest of this entry »
Self Improvement
4th February
2012
Networking is not collecting business cards. Networking is
creating a pool of sources from which you can draw clients,
resources, referrals and opportunities. This pool of people is
called your "sphere of influence."
Weeks after meeting a travel consultant at an event, I received
a huge packet of promotional material in the mail. This costly
packet was sent without a hello note, no business card and no
follow-up call. What a waste of paper, postage and energy!
Attractive, innovative marketing ...Read the rest of this entry »
Marketing
3rd February
2012
Self Improvement
3rd February
2012
/p>
Would you like to increase your energy level and dissolve stress
more easily? Here is a simple yet powerful formula to remember:
Goals + Action = Energy
Choose a Compelling Goal
Begin by choosing a goal you would like to accomplish. Write it
down in detail, describing exactly how you will know when you
have met your goal. Passion behind a clearly stated goal is a
powerful force. You can gain enormous control over that force by
focusing on one small step that you need to take.
For ...Read the rest of this entry »
Self Improvement
2nd February
2012
Marketing
2nd February
2012
From our first day on earth until our last, we face different
levels of adversity. Adversity may be sickness, a property loss,
or the loss of a family member. It may be a lost career
promotion or a business setback. How we handle these adversities
defines how we achieve greatness in our lives.
Let me share the story of James Blake, who overcame multiple
adversities, more than most of us would ever experience in a
lifetime and yet achieved greatness. James Blake is a world
class professional ...Read the rest of this entry »
Self Improvement
1st February
2012
You will want to share something with someone today.
Actually, with at least two people.
One person that you know very well.
And one person that you do not know well at all, and also needs
to hear from you today.
The one you know well needs to hear from you right now.
The one you do not know at all will become evident to you when
you meet them today for the first time as you go about your day.
By sharing this message with both of them, you will also receive
the message - which is exactly why ...Read the rest of this entry »
Self Improvement